Radish Health
Case Study
Health-tech startup makes employees and office environments feel safe again during a global pandemic by driving meaningful engagement with email marketing.
15%
Click Rates on
Action Emails
60%
Email Open
Rates
Employee
satisfaction
Made Employees & Office
Environments Safe & Healthy
Start-Up Stage
Pre-Seed
Funding
$650K
Registered Users
5,000
Client Since
2019
Marketing strategy Implemented
Email Marketing
Summary
We worked with Radish Health, a healthcare services business, to help them shift their business model during the start of the COVID-19 pandemic. Using data and testing, Radish sought to help organizations and people safely resume normal operations and return to work. We developed a personalized email marketing strategy with Radish to communicate this shift, drive them high-quality leads and keep their target market engaged, while nurturing new customers as well.
Solution
Due to the COVID-19 pandemic, our work with Radish Health began with pivoting their business model to suit the most pressing needs of their target market. Working together, we were able to shift Radish Health into a COVID-19 services model, better positioning their brand for growth. We managed email marketing campaigns for Radish Health, built out an onboarding sequence for their customers, and provided ongoing communication for new products and services as changes came rapidly.
